If your gig features multiple performers, think about whether their genres complement each other – you want to ensure the line-up makes sense to people. The next step to master is how to book music artists for events. It’s also vital that you think about how an in-person venue will work with social distancing measures in place, like separated pods for seating or clearly marked areas for standing. This is equally as important for virtual concerts – after all, you want to recreate the real-life experience for attendees. Wherever possible, check out a number of places with your audience’s needs and the kind of atmosphere you want to create front of mind. īut finding the perfect venue ultimately comes down to what your community of music fans wants. Capacity, accessibility, facilities, and location are all key, and ignoring these considerations is just one of the common mistakes to avoid when making a booking. And, for online gigs, you’ll still need to find a venue that will enable a high-quality, authentic performance for livestreaming. People are paying to see the performers you’ve booked, but that doesn’t mean they don’t care about the venue if you’re organising an in-person gig. Remember, your budget should not exceed what you plan to make on sales, so it’s essential that you understand your outgoings before setting ticket prices – get the balance wrong and you risk not seeing a return on investment. ![]() Outline your overheads and be clear on what costs you expect to incur – will you be paying performers a set fee or offering a percentage of ticket sales? Will the venue be able to provide bar staff and bouncers, or will you need to source these yourself? Do you need to hire additional equipment for livestreaming the event? And how can you add value to attendees while creating another revenue stream – like getting T-shirts printed, for example? ![]() Whether you’re organising a concert that’s virtual or in-person, setting a realistic budget should be at the top of your to-do list. From allocating a budget to carrying out sound checks, we can help you host a music event that hits the right key. To get you started with arranging an unforgettable experience, here are some tips on how to organise a music gig. ![]() Thankfully, there are many ways to host a concert right now, from drive-ins to livestreams. With new online formats and socially distanced gigs likely in the pipeline, you’ll need an extra sprinkling of imagination. Music event creators want their audience to feel like a live performance is a spontaneous show of creativity, but to achieve that takes weeks and months of preparation.
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